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MINNEAPOLIS, Aug. 21, 2019 (GLOBE NEWSWIRE) -- iMedia Brands, Inc. (NASDAQ: IMBI), today completed the on-air rebranding of its flagship, nationally distributed shopping entertainment network to ShopHQ, capping a six-week awareness campaign with its customers across its television, online, mobile and social media platforms.
“Our customer stands at the forefront of our turnaround here,” said Tim Peterman, CEO of iMedia Brands, Inc., “and I am proud of how our management team utilized customer feedback to formulate this five-part rebranding effort designed to improve engagement with new and existing customers.” The changes include:
To celebrate these improvements, over the next three days we will have an on-air ShopHQ Launch Party where we offer our customers special programming and promotional deals.
Customers can shop and watch these events on ShopHQ via cable and satellite TV, mobile app, and the live stream on www.shophq.com. To find your local channel, visit www.shophq.com/channelfinder. ShopHQ is also available on Apple TV, Roku, Amazon Fire TV, select Samsung Smart TVs, and YouTube.
About iMedia Brands, Inc.
iMedia Brands, Inc. (NASDAQ: IMBI) is a global interactive media company that manages a growing portfolio of niche, lifestyle television networks and web service businesses, primarily in North America, for both English speaking and soon Spanish speaking audiences and customers. Its brand portfolio spans multiple business models and product categories and includes ShopHQ, iMedia Web Services and soon to be launched Bulldog Shopping Network and LaVenta Shopping Network. Please visit www.imediabrands.com for more investor information.
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